California Fresh Home
HOME GOODS
$7,553
Orders in 90 days
Results
128
Orders in 90 days
2.29×
Early ROI
Overview
A new home brand launching from zero needed to build trust and demand in parallel — without burning budget chasing an unproven audience.
Approach
Used signal-based targeting to identify real buyers before scaling ad investment. Built demand and brand trust simultaneously, generating real GMV and a proven path to profitable scale within the first 90 days.
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